In a world that allows us not only to search the internet but to complete most basic functions of a computer right from our phones. Apps have become an enormous marketing tool! Does your business currently have an iPhone app? If not imagine all the benefits you are losing out on.
- Your customers will be able to access you’re website easily and time efficiently. People are becoming less and less patient. Having an iPhone app will allow your customers to have quick and easy access to your company’s information while they are on the go.
- Your company is losing out on advertising to a large market. According to cnn.com, in three years’ time there has been more than 15 billion iPhone apps downloaded, and more than 200 million iPhone, iPad, and iPod touch users worldwide. This is a pretty big pie that your company is missing out on. Just imagine the revenue your company is losing! Read the CNN article by clicking the link below: http://tech.fortune.cnn.com/2011/07/07/how-many-ways-can-you-say-15-billion-app-store-downloads/
- More repeat customers and business. By having your business as a click-able app on their iPhone, iPad, or iPod touch, your customers are much more likely to be repeat customers. It will keep them from going to your competitor’s site because instead of searching the internet, they will just click on your app icon. It is not only much easier to keep a repeat customer but also much more profitable.
Technology is advancing at a rapid rate. It will affect your businesses industry whether you like it or not. If you do not keep up with these technologies, it will cost your company a large amount of revenue. Apps are still a fairly new technology, so you still may be able to beat your competitors to the punch. Any competitive advantage is huge in a very competitive world.