4 Online Marketing Trends to Watch in 2014

Well, 2013 is just about over and 2014 is just around the corner. It is hard to believe but it is time to start looking forward to 2014 and how you are going to grow your online business in 2014. Our Phoenix web design team is here to show you how you can run a successful online marketing campaign in 2014. If you have been into online marketing for very long you know that things are constantly changing and being updated. Well if you would like to get a head start on your competition then you need to understand what changes are being made for the following year and that is what we are here to show you.

1. Content Will Become Even Bigger – Content has always been king when running a search engine optimization campaign and not only will it continue it will play an even bigger role in 2014. So if you don’t have the time to add content to your website and market across the web then it is time to hire a content writer because content is going to be key to your online success.
2. Social Media – You are already seeing the importance of social media with Google using Google + for things like author rank. Social media is going to become more imporatant play a huge role next year and for years to come. This is big news because many small business owners want to or don’t have the time to run social media accounts for their business.
3. Mobile Friendly Websites Will be a Necessity – If you don’t have a mobile compatible website then you are not going to be too successful online. This is because most people are now using mobile devices to surf the web.
4. Watch Out for Ad Retargeting – Ad retargeting will become more successful. If you haven’t heard of ad retargeting it is where you use cookies to see what websites a user visits and then send an ad to that user that is similar to a site they just visited.

If you struggled with internet marketing in 2013 then it is time to make 2014 a priority and the above points are a great place to start. If you haven’t already done so we would suggest you contact a professional Phoenix SEO company as soon as possible.