Benefits of a Keyword Analysis for Your Website

So many people skip the key word analysis when starting their SEO campaign and this so so important. This can cause you to work to get ranked on Google for keywords that not very many people even search for. This can be a time consuming and frustrating process when you realize that being ranked for those keywords hasn’t increased business by very much at all. You want your keywords to be popular but not to popular. As I mentioned in a previous blog you don’t want to be competing for a company like Wal Mart for rankings. It is very likely that you will lose. Most companies and people do not have the money or resources of Wal Mart. You want to run an analysis to show how many visitors search for those key words on a monthly basis and use the keywords according the results of your analysis. So how do you run a key word analysis. One of the most popular tools to use for this is Google Adwords tool. You can find it by going to https://adwords.google.com/KeywordPlanner. This tool will allow you to enter key words or key phrases and it will pull up how many times during a month that it is being searched on Google. This will help you determine if it is worth your while to make keywords or key phrases your focus. Never assume you know what is being searched you maybe surprised. So now start brain storming some keywords and key phrases and go check them to see if they are worth spending time and money on. This is a key step that must never be skipped when running a SEO campaign. Having the wrong keywords would be like McDonalds putting a Ford sign up it just won’t work. If you need help you can call us we are one of the top web development companies in Arizona or you can simply fill out our contact request form by clicking here.