Do you want instant visitors to your website? If you are willing to pay for them then you can use Google pay per click. This is a more expensive option than using search engine optimization to get natural traffic. By using Google pay per click you have to pay a bid price every time a customer clicks on your ad. One major benefit is that you don’t have to spend the time trying to rank your website on the search engines as it will show up right away under the paid advertisement section. What you will need to do is develop eye catching ads. Some of the more effective types of ads are:
- Questions – Asking a question can be a very effective way of catching a persons attention. For example we are a Phoenix web design company so an ad that we may use is, ” Are you looking for a professional website?” Then once the ad is clicked on they will go to our home page.
- Using Location – Narrowing your pay per click ad down by location and targeting a specific location can be very effective. Many things people purchase especially service based things people like to purchase from somebody local in case something goes wrong. So what we simply do is create an ad that says,” Are you looking for a great Phoenix web design company ? Choose HireAWiz!”
- Call to Action: Call to action words can be powerful. When you tell somebody what to do a lot of times it will make them sub consciously click on your ad or do what it is that you are telling them to do.
- Use Free – Offering free things will always work because it is in our nature to love free stuff. Combining this with the call to action words will work wonders. For example us an ad like, ” Want a free SEO report? Click here to claim it now!”
These are just some of the ways you can create your ad to get people to click on your website. Once they do click on your ad and go to your website you need to make sure that your website is professional and will convert them into a sale or your pay per click campaign will be a very expensive campaign. You don’t want somebody to click on your ad and go to a website that makes them click off of it immediately. We understand how to create websites that will convert contact us to day and let us use our over 50 years combined experience to help your business grow.