If you own a business and have a website you are likely placing images all over the web whether it be on Facebook, your website, your blog or any other place you maybe placing images. This is why understanding how to optimize your images for search engines is so important. You don’t want go through all the work of uploading images just to find out that the search engines aren’t even reading them. So what can you do to make sure your images are being indexed? While doing Phoenix web design I have realized that even though optimizing your images is a small task most people don’t understand how to accomplish this. The practices in this blog may seem like it will get old but it will help with the search engines.
- Alt Text – Search engine crawlers unfortunately aren’t able to see what the images you post look like so without the alt text they will skip over the image. If I am promoting Phoenix web design then I may have an image a computer that says webdesign. For this I would place something like computer that says web design. This will allow the search engines to know exactly what the image is.
- Size – Because page load times are so important to search engines that is why having images with small file sizes is so important. The larger the file size of an image the longer it will take for your website to load and the longer it takes your website to load the more it hurts your search engine rankings.
- File Name – Before you decide to upload an image you must make sure you properly name your image. What you will want to do is use a keyword in the title if possible. So for example we would want a Photo we could name Phoenix web design as Phoenix web design is one of the keywords we target.
I do understand that this can be extremely monotonous but as I am sure you are aware getting ranked on search engines can be a long and difficult process that is why it is so important to make sure everything is optimized. If it is in your control then there is no excuse to have it completely optimized. Whether you have questions about SEO, Website design or Mobile apps don’t hesitate to call us today for a free quote.