We have mentioned this in the past but it is so so true. Desktops and laptops are quickly becoming an extinct form of surfing the internet. The new way people are surfing the internet are through the use of mobile devices such smart phones and tablets. Due to this new phenomenon it is so important to make your online presence 100% mobile compatible. If you don?t you will lose customers. It may start as not gaining new customers but has time goes on your current customers will begin to use mobile devices to surf the web and your website that was once user friendly will no longer be because you refused to make it mobile compatible. Let?s take a look at some of things that your website must have for mobile users.
- Make sure your website is mobile compatible ? This may seem like a no-brainer but you would be surprised how many small online businesses don?t have this and as a Phoenix web design company how many we see not want to spend any money on this. Even if your business doesn?t get a high volume of mobile users that number will grow exponentially in the not to distant future. It is better to be proactive rather than reactive.
- Make sure you are running mobile SEO campaigns ? Just like with search engine optimization currently you will want to rank your website on mobile devices. Think about how often you search for business while on the go. It is something I use all the time. If I can?t find a place or am wanting more information about a business I will use my smart phone to locate it. When a mobile user searches for something you want your business to come up that is why it is so important you begin a mobile search engine optimization campaign right away.
- Start a Facebook fan page ? Most mobile users are active on Facebook so there is no better place to reach those users than through Facebook. Most mobile users check their Facebook throughout the day on their mobile phones use Facebook to allow them to see your brand.
- Start a Twitter account ? The same logic from above applies here. If mobile users are using it you should be optimizing your business presence on it.
- Place your business on Google Maps ? This is key if you own a store front and are trying to bring customers to your business. Many times people leave not knowing where your business is located. You want them to be able to pull up directions to your business quickly and easily.